Yo Yo Ma meets Lil Buck. You know Yo Yo Ma, he's the most famous cellist in the world. But you don't know Lil Buck - and that's what makes all of this work as well as it does. A fan of both on YouTube saw them independently and suggested a collaboration - certainly an element of audience participation gone viral. And this is now our media environment. Does life imitate art, or the other way around? There are now more ways than ever to explore that juxtaposition. What if more companies started to explore combining seemingly disparate elements? Could brands be reinvented, extended, reborn? Yes.
Tuesday, April 26, 2011
Thursday, April 7, 2011
Teachers, students and business people alike, should see the Propellers!
A flurry of mail this week from teachers wishing they had seen and brought their students to Dinh Q. Le at aSaigon/CreativeMorning's last session but sadly, that time has passed - as will all Creative Mornings, so it makes only good sense to catch things as they happen. To that end, we are including the following flyer for posting at your school, company or otherwise place of business.
aSaigon/CreativeMorning.Propellers.Flyer We are intent on increasing the student population at events and are happy to fly in the face of other more commercial 'seminar' series that seek to charge you real money to see, too many times, just commercial people, trying to sell you something. At aSaigon/CreativeMorning, we have but one thing to sell you - new ideas. And we hope that will provide a kind of lasting value, quite seriously lacking in business today.
Please download and post the following flyer for people who may not know us from the Internet. We have been pleased to have had many RMIT lecturers at events, but far fewer students. We hope aSCM to be an event for sharing information, so please teachers and others, share and share alike. Delloite, Raffles, Vietnam National, DDB, BBDO, WPP, Lowe and Navigos, join us as well.
Labels:
BBDO,
DDB,
Deloitte,
Lowe,
Propeller Group,
Raffles,
RMIT,
Saigon Creative Mornings,
TBWA,
WPP
Tuesday, April 5, 2011
aSaigon/CreativeMorning welcomes The Propeller Group - 15 April, 8:30am
The Propeller Group is an art collaborative that specializes in media production, using popular culture, cinema, television, advertising, the web, galleries, museums, writings, interviews and conversation to distribute and disseminate art projects. The Propeller Group’s projects have been about collapsing media strategies of power, distribution, and access to information as well as issues of public vs. private space within the development of sub-cultures and popular cultures.
"In many of our projects, we try to create disorder, hoping that disorder in such particular instances can become another "sense of order" to an audience that may be all too afraid of change, or unaccepting of other possible ways of engaging with their current cultural/social structures. We like to play. We align ourselves with different cultural producers. We like to let ourselves get ingested into the bellies of big social beasts such as television or the various manifestations of pop-culture. We feel that true criticality comes from the change that can happen from the inside of a system, and not from analytical discourse posited from external positions."
Based in Los Angeles and Ho Chi Minh City, The Propeller Group doesn't want you to view art in the way that one might have been taught to view art. And The Propeller Group doesn't want you to see television or any other medium for that matter for what you might believe it to be - rather they seek to be deconstructivist in any variety of media and have you put things back together in any way that you like. With the blurring of lines between television, telephones, computers and the next big mobile bling to hit the market, it only makes sense to begin to re-examine our relationship with media and recreate it for a new means of consumption. Come join us on April 15th as we explore disparate and ever changing creative horizons with The Propeller Group.
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